Friday, January 31, 2014

Another Reason Why ...

Two things that do not mix well – ice and Houston roadways.

Two more things that don’t do well together – rolling out our Mobile Program to more corporate offices on the same week ice is predicted on Houston roadways.

If ever there were a good week to ask, “Why?” …

AND YET … as I knew they would, The Rose staff “rose” to the occasion.

Imagine the scene: It’s Monday and two of our Mobile Team members Lilia and Donna are taking care of Cyberonics employees in record time. I know this because Karen, who is part of our Communications staff, was live tweeting the day and she actually timed one patient as less than 15 min.  (By the way, I NEVER thought I would use the word “tweeting” in a sentence.) Meanwhile, Cindy, the manager of our Mobile Team, is back at our Featherwood location juggling calendars and sites who were already letting us know they were closing for the next day’s anticipated ice storm. In between patients, Donna calls to see if they can stay late to cover the women who were supposed to be on the docket for Cyberonics second day of screenings. That’s when she finds out Thursday just opened up. So now Lilia is notifying Kim at Cyberonics who is reaching out to her staff to make Tuesday become Thursday!

Are you still with me?

Even though the teams can’t go out on Tuesday, Donna finds time to do a bit of breast cancer awareness.  She builds an ice man and the tweet of that little pink-ribbon wearing creature got retweeted by our local weatherman!

Now we get to Wednesday and a very COLD morning. When I arrived early(before 6 AM), I see three sets of the Mobile Team all bundled up and overcoming hard to open doors and frozen lifts and loading equipment in less-than-ideal-conditions. What I didn’t know is that they’ve already had to use jumper cables on one of the vans to get it to start!

As Cindy told me later, “When push comes to shove, they truly are a team – they all waited on each other and made sure each other was okay and knew the routes to take since the HOV lanes were closed.”

Since United Airlines was on the books on Wednesday and it was the first time we were going to the downtown offices, we really wanted to make a good impression. Well … no worries! This “true team” netted praise throughout the day via emails and on Facebook …

It was really a great day – people genuinely appreciated the convenience of getting it done at work in just a few minutes.  I never dreamed it would be so popular! – Amy of United

Thank you for arranging for The Rose to come to the office and do mammograms. Walking back and forth between Jefferson and Smith took longer than checking in and completing the mammogram. Definite productivity saver instead of taking time from work for an appointment elsewhere. – Susan in email to organizers Amy and Debbie at United

One more "brag" on The Rose Houston and their mobile unit....if you have the good fortune that your employer schedules this event...please take advantage. I was in and out in 15 minutes and Donna the RN was friendly and made you feel comfortable. There are no more excuses not to take care of you! OK, off my soap box now! – Bobbye 

Thursday the Cyberonics rescheduled day not only went well, it also provided us with the opportunity to photograph and hear from their CEO Dan Moore who will be speaking at our April luncheon this year. After seeing firsthand his employees’ positive response to having the mobile onsite and hearing about our dream of having a fleet of mobile units caring for women across Texas, he offered several great suggestions to help us better communicate with corporate leaders.

As Karen, who had interviewed Dan for an upcoming story, recounted their discussion to me, I had to smile. I remember back to the day when I first told her to use “fleet” when talking about our vans. Karen paused and I knew she was questioning whether three vans could really be called a “fleet.” But as soon as I shared the dream of reaching counties where they have NO ACCESS to breast health care and breaking down barriers like those of convenience that often keep women from making the preventive appointments we know will save lives, she understood. And she’s used “fleet” ever since.
 
I love to dream. I love it even more when dreams start to seem like reality.

And this dream is shaping up. With people like Amy and Debbie at United, Michelle (our board member who connected us to Cyberonics), as well as Kim and Dan supporting us, I believe that our expanded fleet will be needed sooner rather than later.

So thank you to our great mobile team -- Amy, Cindy, Adriana, Ana, Donna, Kemper, Lilia, Maria, Pepper, Rosa, Tabitha, Tran, and Tressa.

You ALL warmed my heart this week. And that’s the best way to get through a cold week in Houston! 
 
Dorothy Gibbons is the Co-Founder and CEO of The Rose.

Wednesday, January 29, 2014

Why The Rose Exists -- Dorothy Gibbons Offers One Answer (of many)

Every organization must answer the question – in good times and especially in bad.

Why?  Why do we exist?

I know what our mission says. I know what our Annual Report shows.  But sometimes it pays to walk away from the details and the data and just listen.

A week ago, I met the owners of several Twin Peaks restaurants that held events in October and raised an amazing $43,886 for The Rose.

John, one of the three brothers and franchisees, took the time to share a story.  He explained that they also own a Mexican restaurant in Needville and on a weekly visit there, he noticed that one of his employees was absent.  When he asked why, he learned she had been diagnosed with breast cancer.  A few weeks later he caught up with her, and asked how she was doing.  She said, “I was sent to The Rose and they took care of everything.”

“Her story ‘sealed the deal’,” John said noting that they had already been in discussions about wanting to support a local organization with their efforts. Then he added, “That’s why everyone worked so hard to make the events so successful.”

Imagine the chances of this happening.  John wanted to raise money to “fight” breast cancer and his employee is sent to the one place whose reputation for “taking caring of everything” is second to none!
She had no idea that his other restaurants were raising money for The Rose, and John had no idea one of his own would be cared for by us.

Coincidence?  No … God.

And one of the reasons why The Rose exists.